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Why Kodak's Latest Film Expansion Matters for Your Photography Business
Kodak Doubles Down on Film—And It’s Actually Significant When I reviewed Kodak’s recent financial performance, something caught my attention that deserves more conversation in our industry: the company quietly rolled out new large-format film and bulk roll products earlier this year. While the announcement didn’t make headlines everywhere, what it represents is worth examining for anyone running a photography business. A Real Commitment to Analog Let’s be direct: Kodak announcing new products in these categories isn’t just nostalgia marketing.