How to Get on Local TV and Into the Press (Even Without a PR Firm)

How to Get on Local TV and Into the Press (Even Without a PR Firm)

I spent the first four years running my portrait studio doing solid work and waiting for people to find me. I had a decent website, a growing Instagram, and a referral network that trickled in just enough work to stay busy. But I had a ceiling. The clients I really wanted, the ones with bigger budgets who understood the value of professional photography, didn’t seem to know I existed. The problem wasn’t my portfolio.