Business Strategy
How Hosting Workshops Quietly Became My Studio's Second-Best Revenue Stream
Last spring, I ran a full-day workshop out of my Miami studio for eight photographers. Ticket price: $397 per person. I spent about $200 on snacks, printed materials, and a Zoom license for a follow-up Q&A session. That’s $2,976 in profit for one Saturday, and I was home by 6 p.m. I’m telling you the numbers upfront because too many photographers treat workshops like a passion project instead of a product.