Video Tutorials
From Freelancer Brain to CEO Moves: What Jaren Collins Taught Me About Scaling a Photography Business
I’ve been running my portrait studio long enough to know the difference between being busy and actually building something. For a while, I was very, very busy. Fully booked calendar, constant client inquiries, always shooting. But when my accountant husband sat me down and walked me through where the revenue was actually coming from, we realized that my most exhausting work was not my most profitable. The corporate and event clients I’d been quietly taking on here and there were outperforming my bread-and-butter portrait sessions by a wide margin, and I hadn’t built a single real system around them.