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How to Command $2K Day Rates as a Corporate Photographer (Lessons from Drew Forsyth)
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How to Command $2K Day Rates as a Corporate Photographer (Lessons from Drew Forsyth)

I grew up watching my parents undercharge for their photography work. They were talented, consistent, and completely terrified to raise their prices. By the time they finally did, they had spent years trading their best hours for rates that barely covered their costs. That pattern is what made me obsessive about pricing strategy long before I ever had a studio of my own. So when I came across Drew Forsyth’s conversation on The Portrait System podcast, I stopped what I was doing and took notes.

Why Going Online to Fight Clients Will Quietly Kill Your Photography Business
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Why Going Online to Fight Clients Will Quietly Kill Your Photography Business

There is a moment every photographer knows. A client ghosts you after the gallery goes live. Someone disputes a charge after you delivered exactly what the contract promised. A bride leaves a one-star review that contradicts every email she sent during the booking process. Your hands are on the keyboard and you are about 30 seconds from letting the world know exactly what kind of person this is. I have been there.

The Business Case for Showing Up Happy: What Daniel Norton Taught Me About Attitude as a Marketing Strategy
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The Business Case for Showing Up Happy: What Daniel Norton Taught Me About Attitude as a Marketing Strategy

There’s a version of me from about four years ago who would have rolled her eyes at a video titled “Work Happy.” I was deep in spreadsheets, obsessing over booking rates and average sale values, convinced that hustle and systems were the only levers worth pulling. Mindset content felt soft. Unquantifiable. But I kept noticing something in my own data: my highest-revenue months weren’t just the ones where I’d run a promotion or updated my pricing.